For an entrepreneur, confidence is everything. It helps you to be more persuasive in your dealings with clients and partners. It ensures you are regarded as authoritative and trustworthy by employees, in turn making you a more effective manager and leader. And it helps you to be a more effective negotiator. But if you’ve never […]

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If your restaurant can connect with customers on social media – especially the under-35 demographic – it can achieve great results that more than justify the effort. This post explores how to use social media to engage with customers, bring them in your restaurant, and impact your bottom line. Your restaurant can connect with people […]

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A strong online presence can help any small business to grow and reach new customers. Yet with everything else they need to do; many small business owners don’t have as much time to invest in their digital channels as they would like to. Plus, as a small enterprise, you don’t necessarily have a lot of […]

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When you’re designing your website, you want it to be as easy as possible for every member of your audience to use. You don’t want to exclude someone because they’re colour-blind, can’t comfortably use a mouse or trackpad because of paralysis or tremors, have limited bandwidth to download webpages, or are not first-language English speakers. This […]

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When you start a new venture or seek to grow an existing company, one of the most important questions to answer is: “What is my business model going to be?” You’ll build out the answer to that question by answering two other questions first: What is my market? What problems will customers in this market […]

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This is an uncertain time for South African business owners, yet, it might be an opportunity to, focus on the factors that are within your control and steer your way through the COVID-19 pandemic. Here are some ways to help weather the effects of the COVID-19 pandemic and national lockdown. Nine ways to help small businesses weather the […]

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Your digital footprint is one of the key elements that will help you to build your company’s profile, acquire new customers, and ultimately, drive your brand’s success. Having a good reputation and an attractive online presence is crucial if you want your brand to go the distance. Here are some tips for building a digital […]

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HOW TO MANAGE YOUR NEW WEBSITE

25 minutes read. In this post, you will find everything you need in order to manage your new website. From step by step writting, editing  and publishing content – we have it all covered. Be sure to check out the list of our newest WordPress and tutorials and business tips at the very bottom of […]

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After a long winter and an extended period of lockdown, it’s time to spring clean your business. This is your chance to do an informal audit, to see where you are, where you want to go, and how you will get there. It’s an opportunity to build on successful processes, and also to identify practices that […]

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One reason that successful entrepreneurs, business owners, and freelancers thrive is because of the networks they build. Networking with other people who want to help you succeed – and who you want to help in turn – is one way to make the path of the entrepreneur a little less lonely. Whether it is by […]

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